It’s hard to be what you can’t see. So observed the American civil rights leader Marian Wright Edelman.
And she’s right, the evidence makes the case.
Since the late 1950s, social researchers around the world have been tracking children’s perceptions of scientists. When asked to draw a scientist, two in three Australian primary school children draw a man. And, in recent years, media monitoring research has shown only one in ten of the quotes attributed to scientists in Australian news media were from women.
These insights were pivotal to the idea for Science & Technology Australia’s acclaimed Superstars of STEM program — a game-changing initiative begun in 2017.
The program inspires young women to pursue degrees and careers in science, technology, engineering and maths by elevating the profile of relatable role models in a variety of STEM jobs all around Australia.
STA works with Superstars to elevate their profiles as role models for Australian girls and women, and to provide significant professional development and publicity for them and their institution.
It does so by delivering advanced communications training, mentoring and high-quality opportunities to speak on stage, on screen and to the media. And it makes introductions for the Superstars to high-powered leaders and mentors including senior Ministers, private sector CEOs, journalists and research trailblazers.
The program has worked with 90 women scientists in its first three years — and another 60 will be selected in a rigorous competitive selection process in 2020.
Already it has already generated substantial profile-raising opportunities — with more than 3,800 media mentions, a reach of 330 million plus media viewers, and has engaged more than 18,000 school students in conversations about STEM subjects and STEM careers.
The program’s major supporter from the very beginning has been the Department of Industry, as part of its strategic vision to grow and diversify Australia’s STEM capability and workforce. Valued industry partners from the private sector also play a crucial role to support the Superstars program and enhance its reach.
At STA, we want young women and girls to see the vast opportunities offered by a career in science or technology — and to know it can take them places they might not expect. Our inspiring Superstars are living proof of those possibilities. They work at the very edge of wonder.
Australia’s scientific expertise is crucial to the health, wealth and prosperity of our nation. To fulfil that important role, we must draw on the very best talent from across the full diversity of Australia’s community. That’s why we must recruit the very best talent from every part of Australia's diverse population.
Raising the visibility of women in STEM and inspiring young girls into careers in STEM through the Superstars of STEM program has become an important vehicle to help achieve this goal. Our Superstars embody both brilliance and diversity.
Seeing these successful, enthusiastic and passionate female STEM role models helps to inspire the next generation of women scientists and technologists through mentoring and science outreach.
And the backing of every supporter for our work to raise the profile of Australian STEM and encourage girls and young women to pursue a career in STEM is a powerful contribution.
It helps to speed gains towards greater equality and ensure Australia can attract brilliant talent from the full diversity of backgrounds into study and careers in STEM.
We are enormously thankful to all our partners for their commitment to this work, for investing their personal leadership in it, and for enabling their institution’s Superstars of STEM to seize these opportunities to take their public leadership to its next level.
For as the events of a global pandemic have reminded us once again so powerfully, the world needs their expertise — and that of our STEM community — more than it ever has.