Australia, like many countries around the world, is considering how to reshape policy to deliver jobs-rich growth and lay the foundations for future prosperity in the face of great headwinds and uncertainty. Looking anew at innovation policy is a crucial early step.
While there are new complexities to Australia’s policy challenges, serious issues had emerged prior to the COVID-19 crisis. Increases in population and working hours were enabling economic growth. Productivity, however – the driver of both competitiveness and sustained prosperity – was languishing, and, as a result, so too was innovation.
Too few businesses in Australia – large or small – have been investing enough in innovation, particularly compared with international peers.
Despite these worrying trends, it has been difficult to capture the imagination of the Australian community around the benefits of innovation. Research by the Committee for Economic Development of Australia (CEDA) confirms this. Our 2018 Community Pulse survey examined attitudes to economic growth and the policy issues that mattered most to the community. The results showed that respondents did not see business investment in new technologies and training as important. Evidently, Australians remain disconnected from the benefits of innovation to their daily lives.
If we cannot connect the benefits of innovation to the wider community (in terms of jobs, income and better products and services), or to business (in terms of competitiveness and performance), it will be difficult to gain widespread support for a renewed focus on policy changes that enable innovation in Australia.
Ironically, the COVID-19 crisis presents an unexpected opportunity. There has been, for example, significant interest and pride in the role of our great research institutes – such as the CSIRO and the Peter Doherty Institute – in understanding and tracking the virus and developing a vaccine. We have also seen innovations that have saved lives, prevented infections, enabled businesses to remain open and preserve jobs, as well as ensured access to goods and services for households. Businesses big and small have changed their models and innovated at a pace few imagined possible just months ago. Many of these innovations are not transformative in the sense of being new to Australia or the world – and we must strive for more of those – but they have delivered better outcomes and opportunities. We must use these examples to connect innovation and its benefits to the wider community in ways that we have failed to in the past.
This is a moment to shift the national conversation on innovation and work to build a stronger culture in support of innovation across business and the community. In this vein, there is a precedent in the experience of Singapore during and after the SARS epidemic.
Underlying many of the bolder business and policy changes seen in recent months has been an acceptance of greater risk; significant decisions are being made faster than ever before across all sectors. Not all decisions should be made as though the nation’s in crisis, but neither is risk aversion conducive to judicious investment in innovation. There are lessons to be learned in how we have balanced issues of risk and reward.
A 2019 report by the Australian Institute of Company Directors highlighted the adverse impact on innovation of risk-averse boards and mapped smarter directorial action. This focus is welcome, and the top two barriers to innovation raised in the survey – human-talent shortages and financial impediments – must be a policy priority. Business and government will need to work together to address these issues, particularly given the uncertainties around future capital and labour movements – uncertainties that may otherwise diminish risk-appetite. Confidence in our ability to attract the best and brightest minds through skilled migration and gain financial clout through foreign investment is an important foundation for business decision-making on innovation investment.
A renewed focus on supply-chain resilience and diversification has reignited debate on Australia’s manufacturing industry. We cannot afford a "back-to-the-future" approach that relies on protection and governmental propping up of uncompetitive sectors and businesses. However, there is renewed appetite for putting industry policy back on the table. That, in turn, would foreshadow prioritising innovation as a driver of industry competitiveness.
Even more ambitious is the case put by Mariana Mazzucato in her book The Entrepreneurial State. Mazzucato reflects on the big government-backed R&D investments that underpin so much of modern technology – the Internet, GPS, touch screens. She laments the lack of credit given to the public sector for driving these investments and argues strongly for a mission-led approach to innovation that looks beyond investing only in “shovel-ready projects”. This can be interpreted as a call to place some calculated bets on various uncertain but potentially highly valuable innovations, or, in the words of CSIRO CEO Larry Marshall, looking to “play in the areas where we have an unfair advantage”.
The establishment of Australia’s Space Agency is a bold move generating new business opportunities as well as some genuine "firsts" for Australia. And, by the accounts of those leading the agency, it is exciting the imagination of many young Australians who never imagined they would have the chance to travel into space. If that translates into a broader interest in innovation and risk-taking, all the better.
The value of investing in basic R&D and knowledge creation sits at the heart of mission-led innovation and is the focus of Jump-Starting America by economists Jonathan Gruber and Simon Johnson. The authors present compelling evidence of the substantial public and private returns from investment in basic science and innovation. As one example, by their estimate, having drawn on evidence from the US, New Zealand and Europe, the cost of creating an additional job through the expansion of R&D is around $US25,000 – half the estimated cost of a job created by stimulus spending in the recession precipitated by the Global Financial Crisis. This is worth considering as we contemplate a policy agenda to support sustained economic activity, job creation and income growth.
In Australia, there is an opportunity to jump-start our future. The keys are a focus on investment in R&D and innovation, and exploring more proactive government collaboration with business in pursuit of delivering sustained benefits to the community.
Melinda Cilento is the chief executive of CEDA. She is a non-executive director of Australian Unity and co-chair of Reconciliation Australia. She is also a member of the Parliamentary Budget Office panel of expert advisors.
This article is taken from the recently published digital book
Australia's Nobel Laureates Vol III State of our Innovation Nation: 2021 and Beyond